Brand Story

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Paper Able to
Move You

Paperable's home town is Kanazawa, Japan,
a town world-renowned for its handicrafts and tea ceremonies.

Our brand was established by a local printing company with over 100 years of history in pursuit of the full potential of paper communication.

Enjoy Japanese aesthetics and have fun writing
memorable messages while considering the recipient's response.
Both sender and receiver feel enriched in the spirit of Kanazawa hospitality.

Toshio YamakoshiPresident & CEO

How to Make Paperable

Printing

The Best Part of Our Job is
Achieving
What We Imagine

The printing process begins by printing samples. We gradually adjust the ink volume while taking weather conditions into account to achieve our desired colors. Then we print on full-quality paper and fun several color proofs with designers before actual production.
"At first, we adjust colors by numerical value, but we eventually depend on our eyes to fine-tune colors and achieve exactly what we imagine. Our eyes get tired, but it's the best part of our job."

Die Cutting

The Story
Behind Paperable Shapes

Cutting paper on a punching mold is only part of the die-cutting process.
When up to 300 sheets have been cut and bundled thickly together, workers hold the paper at the margins and remove the joints by hand. Using a machine would increase paper dust and lower finish quality. Separation by hand also refines the curved edges.
Feel our products with your hands and discover their smooth, beautiful finish packed with Japanese pride.

Bookbinding 1

A Focus on
Speed and Precision

Fruit & Vegetable Memo Blocks are not perfectly round. Rather, they're organically shaped with uneven edges like real fruits and vegetables. This irregular shape makes them extremely hard to glue into pads with pages that stay together yet are easy to peel off.
Numerous corners must be aligned before gluing one edge. The craftsman even adjusts the moisture of the glue every season based on personal experience.
"How fast can I do it without misalignment? I focus on precision and speed when doing this task."

Bookbinding 2

An Uncompromising
Finish Requires
Time and Care

Bookbinding begins with placing a bundle of paper on a paper jogger to align edges through vibration. After cutting the paper in half with a big paper-cutting machine, we carefully apply specially formulated glue and cut the paper close to final product size. Cloth tape is then applied to the spine and hand pressed before trimming another 0.5cm off the other edges. The paper must be held down by hand near the sharp blade to prevent mistakes when trimming off less than 1cm.
It takes three precision cuts to achieve our uncompromisingly beautiful finish.

Working with Creators

The paperable brand was born in 2012 after a collaboration with local designers we met by chance in 2008 at our former printing factory, which we were lending as a gallery for a regional renovation project sponsored by the 21st Century Museum of Contemporary Art in Kanazawa.

Ryosuke Harashima, Art Director & Designer
A core member of Kapo. Born in 1980. Graduated from KIDI Parsons Production Design department, then studied Production Design at Parsons School of Design in NYC. Worked in a graphic design office and established "root design office" in 2005.
root-h.com
Natsumi Harashima, Designer
A member of Kapo. Born in 1980. Graduated from KIDI Parsons Graphic Design department. Studied Graphic Design at Parsons School of Design in NYC. Works as a producer, graphic designer, illustrator, etc.
Ko. Machiyama, Illustrator
Born in 1980 in Chiba Prefecture. Graduated from Tokyo Zokei University and Setsu Mode Seminar. A member of Illustrators Tsushin. A winner at Illustrators Tsushin's first illustration competition. Published in "200 Best Illustrators Worldwide", etc. His works appear in books, ads, websites, etc. in Japan and abroad.
www.loopool.info
Hiromi Iuchi, Painter
Born in 1981 in Kagawa Prefecture. Graduated from Fine Arts department of Parsons School of Design in NYC. Releases artwork globally from Kagawa and Tokyo prefectures. Her work centers on painting, but also includes carving, performance arts and collaboration with fashion designers.
hiromiiuchi.jp
Takaaki Enoki, Watercolor Painter
Famous Japanese actor with more than 80 credits to his name including his role in the 1990 film Heaven and Earth. Multitalented Enokiis also a painter and he brings his skills to us with his whimsical and realistic Cat Expressions collection.
Chiaki Mori, Illustrator
Graduated from Illustration department of Parsons School of Design in NYC. Worked in an illustration agency in NYC, then as a head of its branch in Japan. Worked in the production department of an American cosmetics company in Japan. Became an independent illustrator.
windpress71.main.jp/mt